Your Numbers
How to Set Your Freelance Rate
Start with Your Income Goal
Work backwards from how much you need to live comfortably — not from what competitors charge. Your rate should reflect your lifestyle costs.
Account for Taxes
Freelancers pay self-employment tax (~15%) plus income tax. Budget 25–35% of gross revenue for taxes unless you're in a high-tax jurisdiction.
Not All Hours Are Billable
Marketing, admin, accounting, and learning take real time. Most freelancers are only 50–65% billable. Account for this — it's the #1 pricing mistake.
Add a Buffer
Clients pay late, projects fall through. A 10–20% buffer ensures slow months don't spiral into crisis. It's not padding — it's protection.